Can I review products I have never used?

You can cover specifications, benchmarks, and public reviews of products you have not personally tested, but be transparent about it. Say 'based on published benchmarks' rather than implying hands-on experience. For software, most tools offer free trials you should actually use before reviewing.

How do I compete with big tech channels?

Do not compete directly. Major tech channels cover mainstream consumer products. Focus on niches they ignore: specific SaaS tools, AI productivity workflows, niche software categories, or beginner-friendly tutorials for complex tools.

Should I cover hardware or software?

For faceless channels, software is easier because you can screen-record demos without owning physical products. Hardware reviews traditionally require physical samples, though you can create comparison videos based on published specs and benchmarks.

How fast does tech content become outdated?

Product-specific content becomes outdated within 6-18 months. Conceptual explainers (how encryption works, what is cloud computing) stay relevant for years. Balance time-sensitive content with evergreen material.

Guide

FacelessTechnologyYouTubeUSA

How to Start a Faceless Tech Review YouTube Channel in the US (2026)

Technology is the second-highest paying faceless niche in the US, with RPMs ranging from $8 to $20. The niche is especially suited for faceless content because screen recordings, product demos, and comparison graphics naturally replace the need for a talking head. This guide covers exactly how to build a faceless tech channel that earns.

Last updated: February 26, 2026

Step-by-Step Guide

Pick a tech sub-niche

AI tools, SaaS comparisons, cybersecurity, or coding tools. Avoid broad consumer electronics where you compete with channels that have physical product samples.

Sign up for affiliate programs

Apply to Amazon Associates, Impact, ShareASale, and direct SaaS affiliate programs in your sub-niche. Have these ready before your first video.

Set up your screen recording workflow

Install OBS Studio, set up a clean desktop background, and practice recording smooth demos. Combine screen recordings with FluxNote-generated explainer segments.

Create 15 comparison and tutorial videos

Start with comparison videos since they have the highest search intent and affiliate conversion. Supplement with tutorials for the tools you recommend.

Build a content calendar around product launches

Tech has a predictable launch cycle. Apple events, CES (January), Google I/O, and major software updates create content opportunities. Plan coverage in advance.

Why tech works for faceless channels in the US

Tech content has a built-in visual format that does not require a camera. Screen recordings, software demos, spec comparison charts, and product images provide all the visual interest a video needs.

US tech CPMs are driven by SaaS companies, electronics brands, and B2B advertisers who pay premium rates for the tech-savvy audience. A faceless tech channel with 100,000 monthly views can earn $800-$2,000/month from ads alone, plus significant affiliate income.

Sub-niches worth considering: AI tool reviews and tutorials ($10-$20 RPM, fastest growing), Software and SaaS comparisons ($8-$18 RPM, strong affiliate potential), Smartphone and gadget overviews ($6-$12 RPM, high competition from major channels), Coding and developer tools ($8-$15 RPM, loyal audience), and Cybersecurity explainers ($10-$20 RPM, underserved niche).

The AI tools sub-niche is the fastest-growing area within tech YouTube. New AI products launch weekly, creating constant demand for reviews and tutorials. Channels covering AI tools grew 3-4x faster than general tech channels in 2025.

Content formats that work for faceless tech

Comparison and versus videos: 'ChatGPT vs Claude vs Gemini: Which Is Best in 2026?' These dominate search results and convert affiliate clicks. Structure as a feature-by-feature comparison with a clear recommendation at the end.

Tutorial and walkthrough videos: Screen recordings showing how to use specific tools. These build long-term search traffic because people search for tutorials whenever they adopt new software.

Top-N roundup videos: 'Best 5 AI Video Editors in 2026' or '7 Free Alternatives to Adobe Premiere.' Roundup videos capture broad search intent and work well as both long-form and Shorts.

News and analysis: Covering product launches, industry acquisitions, and technology trends. These drive traffic spikes and show the algorithm your channel is active and timely.

Explainer content: 'How Does Bluetooth Actually Work?' or 'Why SSDs Are Faster Than Hard Drives.' Evergreen explainers accumulate views over years.

Best content mix for tech: 40% comparison and roundup videos (highest RPM and affiliate conversion), 30% tutorials (strongest search traffic), 20% news analysis (traffic spikes and freshness signals), 10% deep explainers (builds authority and backlinks).

Affiliate programs for US tech channels

Tech channels have access to some of the best affiliate programs available:

Amazon Associates: 1-4% commission on electronics. Low percentage, but high volume. A popular gadget roundup video can generate hundreds of affiliate sales per month. Average order value for tech is $100-$500.

SaaS affiliate programs: Most software companies offer affiliate programs paying $20-$200 per referral. Key programs include NordVPN ($30-$100/signup), Hostinger ($50-$150/signup), Notion ($10-$30/signup), and various AI tools ($10-$50/signup).

Impact and ShareASale networks: These aggregate thousands of tech affiliate programs. Sign up once and access offers from hundreds of software companies.

Direct brand partnerships: Once your channel reaches 10,000+ subscribers, tech brands will approach you directly for sponsored reviews. Rates range from $500-$5,000 per sponsored video depending on audience size.

Practical tip: Include affiliate links in your video descriptions from day one, even before monetization. Some tech affiliate programs pay more per conversion than a month of AdSense revenue. A single video recommending a VPN service can generate $200-$1,000/month in affiliate commissions.

Production tips specific to tech content

Screen recording quality matters: Use OBS Studio (free) or Loom ($15/month) for clean screen recordings at 1080p or 4K. Record at a higher resolution than your export to allow for zoom and pan effects.

Voiceover tone: Tech audiences prefer clear, direct narration without hype. Avoid superlatives like 'amazing' or 'incredible.' Instead, present features, show benchmarks, and let viewers form their own opinions. AI voices from FluxNote work well when set to a conversational, neutral tone.

Visual design: Create consistent thumbnail and video templates. Use the same color scheme, font, and layout across all videos. This builds brand recognition in YouTube search results.

Keep content current: Tech content has a shorter shelf life than other niches. A 'best laptops 2025' video loses relevance within 12 months. Plan to update or replace time-sensitive content annually. Focus on producing some evergreen explainer content that stays relevant for years.

Shorts strategy: Create 30-60 second Shorts showing a single feature, quick tip, or surprising tech fact. These drive subscriber growth and funnel viewers to your long-form comparison and tutorial content.

Pro Tips

AI tool reviews are the fastest-growing tech sub-niche. New tools launch weekly, creating constant demand for honest comparison content.
Always disclose affiliate links per FTC guidelines. Tech audiences are savvy and will lose trust if they feel you are hiding financial relationships.
Create a standard comparison template with consistent criteria. This makes production faster and helps viewers trust your methodology.
Re-upload updated versions of popular comparison videos annually. A 'best AI tools 2026' video that performed well justifies a 2027 update.
Tech Shorts showing quick tips or surprising features consistently perform well and drive subscribers to your long-form content.