Flipkart Affiliate Commission Rates 2026: Complete Category Breakdown

Flipkart's commission rates are structured by product category and occasionally have promotional rate increases during sales events. Current base rates as of early 2026 (verify on Flipkart Affiliate's official rate card as rates update periodically): Electronics and Mobiles: Mobiles and accessories: 1.2-2% (varies by brand and product). Laptops and computers: 0.8-1.5%. Tablets: 1-1.5%. Televisions: 0.8-1.2%. Large appliances (refrigerators, washing machines, AC): 0.3-0.8%. Small appliances (mixers, irons, fans): 1.5-2.5%. Smart speakers, earphones, headphones: 2-3.5%. Fashion and Clothing: Men's clothing: 8-12%. Women's clothing: 8-12%. Footwear (men's and women's): 8-12%. Bags and accessories: 8-10%. Watches: 5-8%. Jewelry: 3-6%. Beauty and Personal Care: 6-10%. Books and Media: Books: 4-6%. Toys and Games: Home and Furniture: Home furnishings: 5-8%. Kitchen and dining: 4-7%. Sports and fitness equipment: 4-6%. Special commission events: During Big Billion Days (October), Diwali Sale, and Flipkart's anniversary sales, commissions often increase 1.5-2x on selected categories. Affiliates who plan content around these sale periods significantly increase their monthly earnings. Maximum commission caps: Flipkart caps commissions per transaction. As of 2026, the cap is typically ₹3,000-5,000 per order, meaning promoting a ₹1,00,000 TV at 0.8% commission theoretically generates ₹800, but if capped lower you'd receive the cap amount.

The comparison between Flipkart Affiliate and Amazon Associates India (Affiliate.amazon.in) is nuanced — each program has advantages. Commission rate comparison by category: Mobiles: Amazon India 2-4%, Flipkart 1.2-2%. Amazon wins on mobiles. Fashion: Amazon India 4-9%, Flipkart 8-12%. Flipkart wins significantly on fashion. Books: Amazon India 2.5-4%, Flipkart 4-6%. Flipkart wins on books (though Amazon has far better selection). Electronics: Amazon India 2-4%, Flipkart 0.8-1.5%. Amazon wins on electronics. Large appliances: Amazon India 2-3%, Flipkart 0.3-0.8%. Amazon wins substantially. Beauty and personal care: Amazon India 2-10%, Flipkart 6-10%. Roughly comparable. Conversion rate comparison: Amazon India generally has higher conversion rates because of Prime membership, faster delivery, and stronger brand trust. A product link from Amazon might convert at 3-5% of clicks while the same product on Flipkart converts at 2-3%. Cookie duration: Amazon India uses a 24-hour cookie (you earn commission only if the customer purchases within 24 hours of clicking your link). Flipkart uses a 30-day cookie for most purchases — a significant advantage. The longer cookie means you earn credit for purchases made up to a month after your viewer clicked your link. Best strategy: promote both programs simultaneously. Fashion and books through Flipkart (higher rates + longer cookie), electronics and appliances through Amazon India (better conversion rate), and test both for beauty and personal care content.

Abstract commission percentages are hard to plan around. Here are concrete earnings calculations across different creator scenarios: Fashion content creator, Instagram, 50,000 followers: Average Reel gets 20,000 views. 2% click-through rate to affiliate link = 400 clicks. 3% conversion rate on Flipkart fashion = 12 purchases. Average order value ₹1,200. Commission at 10% = ₹120/order × 12 orders = ₹1,440/Reel. At 3 fashion Reels per week featuring affiliate products: ₹4,320/week = ₹17,280/month from Flipkart affiliate alone. Tech reviewer, YouTube, 100,000 subscribers: Average video gets 50,000 views. 3% click-through rate = 1,500 clicks on mobile affiliate link. 4% conversion = 60 purchases. Average mobile order value ₹18,000. Commission at 1.5% = ₹270/order × 60 = ₹16,200/video. At 4 mobile review videos per month: ₹64,800/month. Note: this is an optimistic scenario for a high-performing channel. More realistic for a 100K subscriber tech channel: ₹15,000-40,000/month from Flipkart + Amazon India combined. Budget and personal finance content creator, YouTube, 30,000 subscribers: Promotes small appliances and household items in 'best budget products' style videos. Average 15,000 views per video. 1.5% click-through = 225 clicks. 3.5% conversion = 7.9 purchases. Average order ₹3,000 at 2% commission = ₹60/order × 7.9 = ₹474/video. More realistic income at this scale: ₹3,000-8,000/month from affiliate income across multiple products.

Getting accepted into the Flipkart Affiliate program is straightforward — the application is available at affiliate.flipkart.com and approval typically takes 3-5 business days. Any website, YouTube channel, or social media account can apply. Here's how to maximize earnings once accepted: Focus on high-commission categories: Fashion is the clear winner at 8-12% — if your audience includes any interest in clothing, footwear, or bags, these products generate 4-8x more commission per ₹1,000 of sales than electronics. Plan content around sale events: Flipkart's Big Billion Days (October) sees 5-10x higher conversion rates than normal days. Produce affiliate content in September ('Best products to buy on Big Billion Days 2026') that drives clicks exactly when buyers are motivated to purchase. Deep-link to specific products: Flipkart's affiliate dashboard allows you to generate unique tracking links for any specific product page. Deep links to a specific mobile or fashion item convert significantly better than homepage links. Use the product banner and widget tools for YouTube video cards and website sidebars. Create comparison content: 'Best smartphones under ₹15,000 on Flipkart: 5 options compared' content has stronger buyer intent than 'top tech gadgets' generic recommendations. High-intent buyers who are ready to purchase click affiliate links at 3-5x the rate of casual browsers. Disclose affiliate relationships: The Advertising Standards Council of India (ASCI) and YouTube's own policies require disclosure when you earn commissions from recommended products. Adding 'affiliate link' or 'I earn a commission if you buy through this link' both protects you legally and, counterintuitively, often improves trust and conversion rates — transparent creators are perceived as more credible.