Guide
AppsYouTubeReviewsHow to Start an App Review YouTube Channel in 2026 (Complete Guide)
With millions of apps on the Play Store and App Store, users need guidance on which ones are worth downloading. App review content fills this need and creates a sustainable YouTube niche with constant new content. This guide shows you how to build an app review channel.
Last updated: February 25, 2026
Step-by-Step Guide
Choose your app category focus
Pick 1-2 categories: productivity, photography, finance. Your expertise in specific app categories builds authority.
Test apps thoroughly before reviewing
Use each app for at least a few days before reviewing. Shallow reviews lose credibility. Show real workflows.
Master screen recording
Use phone screen recording with clean narration. Highlight specific features with zoom and annotations.
Post discovery Shorts daily
Daily 'app of the day' Shorts build loyal audiences who check your channel for recommendations.
Monetize through affiliates and sponsorships
App developer sponsorships, YouTube ads, affiliate links for premium apps, and creating app recommendation guides.
Why app review content works on YouTube
App reviews have consistent demand:
- 5 million+ apps on major app stores — endless content supply
- Pre-download research — Users search YouTube before installing apps, especially paid ones
- Low production cost — Screen recording + voiceover = complete video
- App store affiliate potential — Some app developers pay for featured reviews
- New apps daily — Fresh content opportunities every single day
The opportunity: Indian app reviews — UPI apps, government apps (DigiLocker, Aadhaar), Indian productivity tools, and budget alternatives to premium apps.
Choosing your app sub-niche
App reviews can focus on many areas:
By category: Productivity, photography, gaming, social media, education, finance, health
By platform: Android, iOS, cross-platform
By angle: Best free apps, hidden gems, alternatives to paid apps, new releases, app comparisons
By audience: Students, professionals, seniors, developers, creators
Best niches: best free alternatives to paid apps, hidden gem app discoveries, productivity app deep-dives, and Indian government/UPI app tutorials.
Content ideas for your first 30 videos
Discovery content:
1. "10 apps you NEED on your phone in 2026"
2. "Best free apps you didn't know existed"
3. "Apps that replaced my ₹5,000/month subscriptions"
4. "Hidden Android features most people don't use"
5. "5 apps every Indian student needs"
Comparisons:
6. "Notion vs Obsidian — which is better?"
7. "Best UPI apps compared — Google Pay vs PhonePe vs Paytm"
8. "Free photo editing apps ranked — top 5"
9. "Best note-taking apps for students"
10. "Password managers compared — which to trust?"
Shorts:
11. "App of the day"
12. "Delete this app NOW" (privacy warnings)
13. "App trick in 15 seconds"
14. "Free app that does ₹5,000 app's job"
15. "Hidden phone setting you need to change"
How to create app review content with AI
AI tools streamline app review content:
1. App of the day Shorts — Use FluxNote to create daily app recommendation Shorts with screen captures and voiceover
2. Comparison videos — Generate side-by-side app comparison Shorts with AI editing
3. Tip compilation Shorts — Build phone tips and tricks Shorts with text overlays
4. Privacy alert content — Create app privacy warning Shorts with AI narration
App recommendation Shorts with the format 'delete [popular app], use this instead' consistently go viral.
Pro Tips
- Always test the app yourself — never review based on screenshots alone
- Include the app's permission requirements — privacy-conscious viewers appreciate this
- 'Delete this app, use this instead' format consistently goes viral
- Compare free alternatives to popular paid apps — viewers love saving money
- Focus on showing workflows, not just features — 'how I use Notion for studying' beats 'Notion features'