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HeygenAI VideoSaas PricingVideo MarketingHeyGen Credits Explained: Cost per Minute by Avatar (2026)
HeyGen's paid plans run on credits. Creator is $29 a month for 600 credits and Pro starts at $49 a month for 1,000. HeyGen's help center lists Avatar III at 4 to 7 credits a minute, Avatar IV at 16 to 31 and Avatar V at 48, so the same 600 credits last about 12 minutes of Avatar V or about 150 minutes of Avatar III Video Look. The Free plan does not use credits; it has a quota of free videos. Every figure here was read from HeyGen's own pages on 7 November 2026.
By the FluxNote Editorial Team
How many credits does each HeyGen feature use?
HeyGen's help article on its credit-based plans lists these rates:
| Feature | Credits |
|---|---|
| Avatar III, Photo Look | 7 per minute |
| Avatar III, Video Look | 4 per minute |
| Avatar IV, Photo Look | 16 per minute |
| Avatar IV, Video Look | 31 per minute |
| Avatar V (Photo Look and Video Look) | 48 per minute |
| Custom Expressive Motion | 40 per minute |
| Video translation, Speed mode | 6 per minute |
| Video translation, Precision mode | 10 per minute |
| Video translation, no lip sync | 4 per minute |
| Generate Look | 1 per look |
| AI model training | 60 per training |
| Generate image assets | 2 per image |
Some features charge per minute of generated output and others a fixed number of credits per generation.
As arithmetic from these rates: 600 credits (Creator) cover 12.5 minutes of Avatar V, 19 minutes of Avatar IV Video Look or 150 minutes of Avatar III Video Look. 1,000 credits (the entry Pro tier) cover about 21 minutes of Avatar V.
Your own account may show a different estimate, so treat the table as the list rate.
What does each HeyGen plan include?
| Plan | Price | Credits | Notes |
|---|---|---|---|
| Free | $0 | None; a free video quota | 3 videos a month, watermarked, up to 1 minute each (pricing page) |
| Creator | $29 a month | 600 a month | Avatar V with limited usage; credits roll over one month; no one-time credit purchases |
| Pro | From $49 a month | From 1,000 a month, up to 100,000 | Higher tiers cost more; no one-time credit packs |
| Business | $149 a month for the first seat | 1,500 a month, shared | Extra seats $20 each; extra credits $0.05 each, in blocks of 100 for $5 |
| Enterprise | Custom | Custom | Quote on request |
If you run out on Creator, HeyGen's help article says the option is to upgrade to Pro. On Pro you pick a higher monthly tier instead of buying a pack.
Is HeyGen still "unlimited", and why do people say their credit cost changed?
HeyGen's help center says it is moving to credit-based plans: instead of mixing unlimited usage with a Premium Credit pool, credits now work as the main usage system. So a plan description that says "unlimited" and a plan that charges credits can both come from different periods of HeyGen's pricing.
Check the current pricing page, not an older guide.
Public posts by HeyGen users in 2026 describe being charged more per minute than the list rate.
One user wrote that Avatar V cost 70 credits a minute and that support called it regional pricing; others wrote that Avatar III's cost rose after paying for a year.
We could not verify these reports or the explanation, and HeyGen's table lists 48 credits a minute for Avatar V.
If your bill looks different from the table, ask HeyGen support which rate applies to your account and region, and keep the answer in writing.
How can you check the credit cost before you render?
HeyGen's help article says you can see your credit balance as you create. Use that for a short test before a long project:
- 1Note your credit balance.
- 2Render a 10-second clip with the avatar type you plan to use.
- 3Note the balance again and multiply the difference by six to get the cost per minute.
- 4Compare it with the list rate above and with the plan's monthly credits.
Repeat the test when you switch avatar type, because Avatar III, IV and V use very different rates.
Also test a translation or a Generate Look action once if you plan to use them, since those are charged per minute or per generation rather than per minute of avatar video.
Keep a note of each test with the date, so you can show HeyGen support the exact rate if your balance later drops faster than the table suggests.
What about the HeyGen API?
The API is priced separately and does not use your plan's credits.
HeyGen's help center describes pay-as-you-go API credits with no plan or subscription needed, and lists rates per minute by avatar engine, for example $7.20 a minute (144 credits) for an Avatar V digital twin and $0.60 a minute (12 credits) for an Avatar III digital twin.
Other listed rates per minute: Avatar IV photo avatar $2.31 (46 credits) and Avatar IV digital twin $4.83 (97 credits), Avatar III studio avatar $0.99 (20 credits).
API usage is measured in US dollars and depends on the avatar engine, the type and the length of what you generate, and there are separate concurrency limits per endpoint.
The table applies to videos generated through the API only, so do not use it to estimate a web-app plan.
How do FluxNote credits compare?
FluxNote also runs on credits, so the same checks apply.
All FluxNote plans spend one shared monthly pool of credits, and a finished faceless video is about 100 credits.
Free gives up to three free videos to start: 100 credits, plus 100 for following FluxNote on Instagram and 100 for following on TikTok where available, then about one video a month.
Basic is $10 a month ($5 billed yearly) with 1,000 credits and Rise is $20 a month ($10 billed yearly) with 2,500 credits; credits reset on your billing date and do not roll over.
FluxNote makes new videos from a topic or a script with an AI-written script, voiceover, captions and visuals; it is not a talking-avatar tool like HeyGen, so the credit rates above do not map one to one.
Basic is offered to new accounts outside India.
Where do these figures come from?
Read on 7 November 2026:
- HeyGen pricing page
- HeyGen help center: credit-based pricing plans and subscriptions
- HeyGen help center: API pricing and credits
HeyGen changes its plans and credit rates, so confirm the numbers on its pages before you buy.
Pro Tips
- **Optimize Script Length for Credits:** Plan your script to be concise, around 150-160 words per minute of desired video, to maximize your free usage or credit efficiency on platforms like HeyGen. On FluxNote, focus on script quality since credits are less of a constraint.
- **Leverage Photo Avatars for Cost Savings:** Instead of investing in expensive custom avatars, utilize photo avatar features (available on FluxNote and some HeyGen plans) by uploading a high-quality headshot. This provides a personalized touch at a significantly lower cost.
- **Experiment with AI Voices and Emotions:** Don't stick to default voices. Both FluxNote and HeyGen offer a wide range of AI voices; try different tones and emotional inflections within your script to enhance engagement and match your brand's message.
- **Utilize Backgrounds and Overlays:** Don't just rely on the avatar. Use the platform's background library, upload custom images/videos, and add text overlays to convey additional information or reinforce key points visually, especially for complex topics.
- **Preview Before Generating:** Always use the 'Preview' button before submitting your video for final generation. This saves valuable credits on HeyGen by catching script errors or visual misalignments, and ensures satisfaction before consuming a video render on FluxNote.
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